We are immensely proud of 2808. Finding a meaningful name that reflects our founder’s identity was a magical process. The name 28o8 was inspired by our founder’s unique way of saying his birthday, “twenty aight oh aight.” During our rebranding, we embraced this phrase. We designed a custom Bauhaus-inspired font, incorporated our founder’s favorite flower, the sunflower, and embraced a style influenced by Japanese (and sometimes Scandinavian) minimalism. Our journey has been about infusing personal touches into our brand, making it a true reflection of who we are. Namaste.
